A beautiful green lawn doesn’t just happen. It is the result of a lot of hard work, oftentimes by a professional who truly understands lawns and what they need to thrive. But in order to truly get the best results, you need to invest in the best company.
Of course, that’s not always as easy as it sounds. After all, there is no shortage of choices when it comes to lawn care companies in the Lehigh Valley.
While we’re sure that you’ll come across a lot of names, one that we know will come up is NaturaLawn of America in Kutztown, PA. It’s a well-known name. Since we suspect it’s one of the lawn care companies you might be researching, we did a little bit of the legwork for you.
What is NaturaLawn of America?
NaturaLawn is a national franchise that was founded in 1987. Nationwide, they have more than 100 locations including 13 in Pennsylvania alone. From what we have found on their branch pages, it is a little bit confusing.
There is NaturaLawn of America of Kutztown, PA but there is also a NaturaLawn of America Lehigh Valley, according to their website. However, these two branches share the same phone number, so we assume they are one in the same.
NaturaLawn of America Kutztown, PA vs. Joshua Tree in Stockertown, PA
Since you’re likely comparing NaturaLawn of America to Joshua Tree, let’s talk about some of the key differences.
One of the biggest ones is the service area. NaturaLawn of America Kutztown alone says that it services Berks, Lehigh, Lancaster, Lebanon, York, East Cumberland, & South Cumberland County, PA—and its surrounding areas. That is an enormous laundry list of service areas. On their website, NaturaLawn says that they have nearly 100,000 customers—they call them “neighbors.”
While calling them neighbors makes it feel a bit more personal and small-scale, the fact is, that’s a lot of people and there is really no way that the company can be getting to know their customers.
When comparing NaturaLawn with Joshua Tree, it’s obvious that we have a more locally-focused service area, primarily servicing Allentown, Bethlehem, and Easton, PA (and its surrounding areas). We feel this allows us to be more focused on getting to know our customers and form ongoing, personal relationships with them.
As the name would imply, NaturaLawn is also big on promoting their organic-based lawn care. These days, “organic” is a popular buzzword found on everything from food to household products, so it’s no doubt that this focus gets them interest.
NaturaLawn appears to have two different lawn care programs: the Natural Alternative Program and the Alternative Program. The latter is not 100-percent organic and is more of a hybrid program. The fact that they even offer that option is most likely because they recognize that 100-percent organic is simply not as effective as what most homeowners desire. The hard truth is that organic lawn care programs do not work that well.
Companies that make a big deal about being an organic lawn care company get the most interest from people who are concerned about safety. But the truth is, just because a company isn’t “organic” does not mean they’re not safe. Those two things are not mutually exclusive.
At Joshua Tree, we use safe products that are not harmful to the environment and remain safe for your family and pets. On top of that, we take a lot of precautions that help keep our services even more responsible.
Comparing Online Reviews
Online reviews are naturally a place to turn to compare companies. It can help give you a sense of what other customers think of their service and their results. We’ve rounded up online reviews from both NaturaLawn Kutztown, PA, and Joshua Tree.
NaturaLawn Kutztown, PA
Google: 2 reviews, 5-star rating
Facebook: 8 reviews, 1.8-star rating (this is national as we cannot find a local review)
HomeAdvisor: Cannot find
Google: 23 reviews, 4.9-star rating
Facebook: 46 reviews, 4.7-star rating
HomeAdvisor: 31 reviews, 4.75-star rating
Making Your Lawn Care Decision
We commend you for putting time and effort into the search for a great lawn care company in Allentown, Bethlehem, or Easton, PA. We understand that you want to feel confident that you’re investing in a company that’s going to get you the results you desire without compromising safety to achieve them.
It can be a lot of work to try to “weed through” (no pun intended!) all of the different marketing messages and program differences out there and we are here to help should you need us. If you have any questions at all about our lawn care programs or specific treatments, or about how we’re different from other companies in the Lehigh Valley, we promise to be completely transparent.
In the meantime, you should pat yourself on the back for being committed to making a wise choice. In the end, that will mean not only getting the results that you desire but also working with a company that is reliable, honest, and truly cares about you and your property.
If you’re considering hiring a professional for your Allentown, Bethlehem, or Easton, PA lawn care needs and have more questions, we’re here for you! Get in touch with us to get some free expert advice and learn more about our lawn care program options.